WEBINAR DETAILS
From database to attractive digital product passport
What does the full flow of information look like in a digital product passport? How can you extract information from a database into a digital product passport? And how do you make sure that passport actually enriches the consumer brand experience?
Hosted by
Presenters
Per Orloff Poulsen
Partner Sales Specialist
Struct
Madeleine Engholm
CEO
Cypoint Inspire
Colm O'Callaghan
CEO
Kolla
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Here's what is included
What is DPP and what do brand owners need to think about it
What does the entire flow of information in a digital product passport look like - from gathering data, managing and tracking that data to communicating it to the end user
We take an existing case and show how the data flows from the Struct PIM system to a branded Kolla microsite and what it actually looks like on the end product
We discuss with Cypoint Inspire on how to get started with DPP’s and what companies need to do to succeed

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